Wednesday, August 4, 2010

Rapha Cycle Club NYC


I had the chance to catch the final time trial of the TdF this year at the Rapha Cycle Club in New York....nothing here but hate. The kind of hate that is really intense love and respect, where you rant in crazy posts because EVERYTHING these guys do is amazing and continues to constantly make my jaw drop. The kind of hate you reserve for people that tease you with something this cool, only to tell you it will all go away in three months time. The Rapha Cycle Club is like a beautiful mistress that you know will only break your heart when she leaves, but you will enjoy it to the fullest in the meantime.


The entire space is open and inviting with plenty of seating to watch the Tour on the flat screens and grab a cappuccino from the espresso bar (Thank you Third Rail Coffee and Stumptown Coffee Roasters!!)


The back half of the space is more of a gallery, with plenty of stunning photography that captures the passion of cycling and this amazing centerpiece, the Voiture Balai, one of, I believe three, that Rapha owns.


A shot of the broom attached to the back






Vintage jerseys and memorabilia were on display all over the club. So much great stuff to look at.


What may be one of the biggest cowbells I have ever seen.


An amazing quote that sums up a true passion for cycling and why we do it.

Rapha's design aesthetic is top notch and they did not stumble one bit where the Cycle Club is concerned. Hopefully they will continue with these pop-ups in other parts of the country (Portland anyone?!?) Chapeau Rapha! well done...again...jerks.

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